A professional website for your business.

Fast enough to pass Google’s Core Web Vitals on your customers’ own phones. Google sets three marks for a good page. The main content shows within 2.5 seconds, a tap gets a response within 0.2 seconds, and nothing jumps around as the page loads. A page passes when at least three in four visits meet each mark.

Before it goes live, every site is checked with Lighthouse, which tests it on a simulated phone. Once enough people visit, the Core Web Vitals report in Google Search Console shows how the site does on their real phones.

Point every old address to its new page before launch. In Google’s regular results, each page ranks on its own, at its own address, and a page that moves with nothing pointing to it starts over.

Each old address that gets visits or links gets a permanent redirect, called a 301. Pages that rank keep their topic and their main heading. After launch, Search Console lists any old address Google can no longer reach, and each one gets fixed.